Search Engine Marketing

USEFUL WORDPRESS PLUGINS FOR SMALL BUSINESSES

by Kevin Fairbanks | Oct 22, 2016 | Blogging, Content Marketing, Digital Marketing, Marketing Automation, SEO, Social Media Marketing, Tech Tips For Business Owners, Wordpress

WordPress plugins are useful tools for managing and monitoring search engine integration, site content, user feedback, and incorporation of social media within a WordPress website. These 10 plugins are some of the best and most useful for small businesses in the areas...

PENGUIN 4.0 GOES LIVE – WHAT YOU NEED TO KNOW

by Kevin Fairbanks | Sep 23, 2016 | SEO

Earlier today, Google announced the launch of Penguin 4.0 as a core part of their algorithm. It has been almost 2 years now since the last Penguin update and we’ve been awaiting this release for most of 2016. The rumors and news from Google about launch dates, how it...

HOW TO ADD AND OPTIMIZE YOUR GOOGLE PLACES / MY BUSINESS PAGE

by Kevin Fairbanks | May 30, 2016 | Digital Marketing, SEO

In case you have not heard of Google Places, it is a free platform where a business can be listed for marketing, advertising and promotion. Many research studies have shown that more consumers are using the internet to search for information on your local products and...

WHY SHOULD I GET A WEBSITE AUDIT?

by Kevin Fairbanks | Mar 14, 2016 | Marketing, SEO

One of the biggest complaints business people have about their site, and a main source of PinkTie’s business, is that their website is not turning up in search rankings. The reason of performing website audits is to assist companies decide how well their website is...